Robert L. James, as chairman and CEO of McCann Erickson Worldwide, led it to become the largest advertising agency in the world. He then remarkably bet the company–at the height of its success–on the belief that globalization would be the future of brands and marketing. Furthermore, he doubled-down, with a strategy that advertising- and not diversification–would lead it.
Click here to read Bob James' full biography.
Watch Bob James' induction video.